, organization theory, economics, marketing, engineering, and sociology. This work has generated many insights about how innovation …

Data Science for Business with R, written by Jeffrey S. Saltz and Jeffrey M. Stanton, focuses on the concepts … foundational for students starting a business analytics or data science degree program. To keep the book practical and applied, the … authors feature a running case using a global airline business’s customer survey dataset to illustrate how to turn data in …

approach, positioning the main findings of economics in a broader context. It critically reflects on theories from a … implications for the design of legal systems and business practices. Intended for undergraduate students, the book presents brief … traditional decision theory under risk and uncertainty, and on behavioral economics, as well as a chapter presenting findings from …